Recent Marketing and Advertising Articles

for Your Small Business

According to a recent article in Business Edge (Oct 27, 2006), only 35% of business owners feel they have their work and personal life in balance. That means 65% of us have our priorities out of whack!

If you deal with other entrepreneurs on a day-to-day basis – you MUST see this. Emailing and phoning people at all hours of the day and night. And all days of the week.

The recent 400 richest list in Forbes was interesting to note how many people were divorced or still married once they reached billionaire status.

I was expected a higher than average divorce rate – but it was more the opposite!

In other words: those who reached billionaire status had more family focus in their life than the general population (that’s my thoughts on it anyhow – billionaires typically see this problem and tackle it head on in order to catapult their success).

More from Business Edge: 61% of the same people would spend an extra hour a day with their personal matters if they could find the extra hour… rather than another hour at work.

Some other interesting stats:

>> So what does this mean to you, and why have I shared this?

The ability (and skill) to balance work and family is much in demand. If you can find it in your own business you are in an enviable position and you need to protect what you have. It also appears that this ability to balance work and family will lead to a higher level of success than others.

If you are in a business that deals direct with entrepreneurs: remember these numbers! They are overworked. Under pressure for being overworked and away from the family. They want more time at home. And they want help looking after parts of their business that can be semi-automated (like lead generation – hint, hint).

To me, I see a number of opportunities here for you to capitalize on, do you?

Have a great weekend (and spend some time with those you love!)